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Wednesday, December 14, 2016
Alliance Manchester Business School has been ranked 22nd in the world by The Times Higher Education (THE) world university rankings for business and economics.
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- School
Wednesday, December 14, 2016
Join Professor Sir Cary Cooper at the launch of Alliance MBS and the CIPD’s HR Issues Forum on Thursday 15 December.
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- School
Thursday, December 8, 2016
The winners of Venture Out 2016, the University of Manchester’s signature ideas competition, have been announced at a ceremony that showcased some of the University’s best entrepreneurial thinkers.
- News Category
- Enterprise
Thursday, November 24, 2016
Rahul Shah, Class of 2017 reflects on the China and Dubai study tours, two of the elective options available on the Full-time MBA.
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- Full-time MBA
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The Ad wars: Weaponising Christmas spirit for profit (plus tingly feelings)
Tuesday, December 20, 2016
Business is often an imitation game. Every successful move sets competitors asking “can’t we do that too?” Sometimes they cannot. Coke, for instance, is so thoroughly identified in consumers’ minds with Father Christmas, that Pepsi doesn’t even try pushing back. Instead they stake out a completely different celebrity-oriented space.